Hi,
We at gastronomixs.com have a subscription based digital platform where professional chefs get inspired by other top tier chefs. Basically we sell content (recipes – which we call “components”), so our product is digital.
Upcoming year we would like to personalise our emails and show “Recommended components” dynamically in email.
Good to know
– We have 6.300+ components (recipes) on our platform.
– Currently we add components manually to our emails
– In email, a component is basically an image + name + link
Some ideas:
1. “New components”: A feed of newest components shown dynamically into the email, so this email section does no longer have to be added manually.
2. “Last viewed by user”: A more behavior driven feed of components shown dynamically in email, since these components differ per user.
3. “Selected for you”: A feed of components based on look a like audience data.
This is common for e-commerce shop. Can this also be done for us?
The question
Can anyone advise us how we can set this up?
Looking forward to hearing from you. Thank you in advance!
Best regards,
Rens
