{"id":812,"date":"2025-07-02T12:34:51","date_gmt":"2025-07-02T12:34:51","guid":{"rendered":"http:\/\/gogetmuscle.com\/?p=812"},"modified":"2025-07-02T17:45:06","modified_gmt":"2025-07-02T17:45:06","slug":"key-tips-building-the-partner-program-from-scratch-post-mortem-partner-journey-%f0%9f%9a%a7","status":"publish","type":"post","link":"http:\/\/gogetmuscle.com\/index.php\/2025\/07\/02\/key-tips-building-the-partner-program-from-scratch-post-mortem-partner-journey-%f0%9f%9a%a7\/","title":{"rendered":"Key tips – Building the partner program from scratch : Post-Mortem: Partner Journey \ud83d\udea7"},"content":{"rendered":"
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I’ve optimized partnership programs before, but <\/SPAN>building one from scratch<\/SPAN><\/EM>? That was a first. And let me tell you, it hit different. \ud83d\udca5<\/span><\/SPAN><\/SPAN><\/P><\/DIV> I started with the basics (that aren\u2019t so basic):\u00a0<\/SPAN><\/SPAN><\/P><\/DIV> \u2705<\/span> CRM-integrated flows\u00a0<\/SPAN><\/SPAN><\/P><\/DIV> \u2705<\/span> Custom fields to tag partner types\u00a0<\/SPAN><\/SPAN><\/P><\/DIV> \u2705<\/span> Auto-tiering by referrals\u00a0<\/SPAN><\/SPAN><\/P><\/DIV> \u2705<\/span> Commission logic baked in\u00a0<\/SPAN><\/SPAN><\/P><\/DIV> \u2705<\/span> Indication tracking for Partners and for the Company from day one<\/SPAN><\/SPAN><\/P><\/DIV> This wasn’t just a build, it was a foundation. \ud83e\uddf1Sure, there’s <\/SPAN>still a lot to improve<\/SPAN><\/EM>\u00a0(welcome to RevOps \ud83d\ude05<\/span>), but enabling this kind of structure right out of the gate? That feels like progress.<\/SPAN><\/SPAN><\/P><\/DIV> What made it even more special was how theory met practice. While designing the program, I kept revisiting ideas from <\/SPAN>Ecosistema de Parceiros<\/SPAN><\/STRONG>, <\/SPAN>Ecosystem-Led Growth<\/SPAN><\/STRONG>, and <\/SPAN>Revenue Architecture<\/SPAN><\/STRONG>\u00a0\u2014 and wow, they all clicked. \ud83d\udcda<\/span>\u2728<\/span><\/SPAN><\/SPAN><\/P><\/DIV> This is what I love about RevOps: using strategy + systems to solve real business pain. Let\u2019s see what comes next. \ud83d\ude80<\/span><\/SPAN><\/SPAN><\/P><\/DIV> Materials:<\/SPAN><\/STRONG><\/SPAN><\/P><\/DIV>