GOGETMUSCLE Community Hubspot & Google ad account integration

Hubspot & Google ad account integration

I am planning to connect my Google Ads account with HubSpot, but I need complete clarity before proceeding.

My main concern is understanding the level of data access involved in this integration. Specifically:

  • How much of my HubSpot data can Google Ads access once connected?

  • Can Google Ads see or use my contact properties?

  • Are custom properties exposed in any way?

  • What data is shared automatically, and what remains private inside HubSpot?

Additionally, I would like guidance on the correct setup approach:

  • Should I connect and sync Contacts or Deals?

  • If my goal is conversion tracking and optimization, which object is recommended?

  • What is considered best practice for maintaining data privacy while still enabling effective ad optimization?

I would appreciate detailed guidance on:

  1. Data visibility and permissions

  2. Recommended sync configuration

  3. Privacy considerations

  4. Best-practice setup for lead generation campaigns

Thank you in advance for the clarification.

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